November 30th 2019 – By: William Larsen – Civilians News – “News For All Views”
– When Will Advertising Change? –
I’ve recently begun to wonder….. “who decides the ethos of advertising?
And should cold calling be legal?
But not only that… should advertising laws be changed? Specifically due to the information age, as well as the growth of data driven businesses? Because living in NYC I’d quickly realized that the economics of the West Coast (tech sector) and the East Coast (financial district) are fundamentally in disagreement (*specifically pertaining to the politics of job creation and the porn industry vs restaurant owners and migrant workers). Furthermore, this is particularly appallingly in terms of modern day internet advertising within America today…
Which is to say, that I often feel as though business ethics are drastically regional in this country. Specifically, in practice and not rhetoric, the people in LA will literally employ all of their daughters to perform pornography, in order to create, “liberal arts jobs,” while simultaneously…. the people in NYC will cling to their free market ideals by also forcing their sons to work in Chinese restaurants… and neither side seems to mind. (*But each coast has a, “sin bin,” so it seems… in terms of, “creating jobs.”)
Nevertheless, in my opinion… this debate over, “ethical advertising,” ultimately becomes about what we reward as a society… just as much as, “core ethics,” themselves.
But what is business? What types of businesses should people entertain? And how should we create sales?
Because behind that bitter partisanship tug of war, concerning business ethics and which systems reward which types of people… there always seems to be this fundamental concern… over the very fabric of business and specifically the exact method of SALE. For example, have you ever seen a women with big boobs selling car insurance? It’s unreal… but that’s a social niche that we reward in today’s economy. Yet, whether you view that as a problem or not… is completely up to you but I’m simply noting, that for better or for worse… that is one way to win the game of, “sales/business,” in today’s US economy. But should that be changed?
And in a lot of ways… this is perhaps why E-bay’s made selling retail, person to person, “obsolete,” in modern times. Because it is unfair to some people and a lot of the rhetoric surrounding, “business,” particularly in the US education system, is truly lip service.
I joke with a friend that he simply, “stands guard,” at the local car dealership…
But it’s true…. a lot of, “sales people,” simply benefit from selling an item of need… at a good location of service. Then these same people often go on to lecture everyone else about hard work, despite never designing anything themselves. Nevertheless, as our society evolves… we need to discuss HOW to go forward rewarding people… especially in this new, “internet economy,” as sales become increasingly skewed to favor; this person, that person, girls, minorities and Erik Trump. And here’s another example of why I believe that, “sales ethics,” needs to be further discussed in the American media……
Why not exclusively hire models, as news anchors? Fox News basically does this already… but……
Why give ugly people jobs at all? Attractive employees brand their company’s better, don’t they? Prettier people have more social media followers, on average, so company’s can stand to benefit from hiring better looking people, right? Because that’s how you make money, right? And in a world where decimal points of percentages have become increasingly important………. why should any business fight over pennies? Especially when hiring exclusively attractive people, could give you the same edge?
AND QUITE HONESTLY…. THIS IS WHERE I FUNDAMENTALLY DISAGREE WITH A LOT OF, “LAISSEZ FAIRE ECONOMICS.” This is something that you don’t hear enough….. but it’s something that I personally feel the need to write about on CiviliansNews.com…. while conversely, the old guard will typically play stupid when discussing these types of topics, then speak in ambiguity… after simply hiring 5 of their nephews, who then marry their PR staff’s… yet, act oblivious when confronted by these types of issues…..
But the point I’m trying to make is that…. under this umbrella of, “business ethics,” the rules of sales keep changing and particularly due to technology…. Nevertheless, I don’t see education changing at the same pace, with it……. as well as, how we reward business’.
Furthermore, our current leaders continue to play stupid when their beautiful children win…….. but how often do you hear about trends in physical appearance, concerning people committing suicide? That is also information that our aristocracy frequently omits from media broadcasts…… Personally, I view this as the most important news and yet, this type of subject, the appearance of the dead for example and patterns of the appearance of the deceased, or the chronically depressed, never seems to be divulged through the news, yet it’s information to me, that feels like the utter most, “news worthy content.” …….
Imagine if people most frequently killing themselves all had similar physical features……….. isn’t that almost more, “news worthy,” than anything else?
I’M STRAYING OFF TOPIC; IS COLD CALLING LEGAL? And should it be? Is that, “good sales?” And what is, “good sales?”
But first, let me go back and explain some of my own bias, concerning this topic. Back in 2010, I worked for LA Fitness, as a sales clerk.
This is real life sales, not college… right? This was my 3rd job after graduating college…. in 2011.
So, obviously they had me walking into nearby grocery stores and harassing local grocery store shoppers to buy gym memberships!
Should that be legal?….
Similarly, my brother worked at a car dealership, “doing sales.” Long story short that dealership had him working 60-70 hours a week…. and that was how they taught him sales……
My younger brother also worked for Quicken Loans…. and while his office did something ridiculous… like hundreds of millions of dollars in profits annually….. his boss didn’t pay him a fair bonus for missing unrealistic sales quota’s. Furthermore, this was after Quicken Loans had strapped him to a headset and automatically dialed, and dialed, and dialed again…. cold calling, all day, for years at a time, with my brother at the helm….That was how Quicken Loans taught my brother sales………. similarly to LA Fitness.
BUT LITERALLY STRAPPED TO A HEADSET LIKE HAMSTERS, working at an office that probably did 1 billion in profits, nationwide……
What is sales?
Who should be allowed to put a bill in your mailbox? Basically, is what I mean….. when you really get down to it…… who is this government rewarding with all this uncertainty and ambiguity? Because these days, we don’t teach any of this in terms of the specifics. In fact, it’s mostly jargon and BS, at the college level. We can’t all afford, cell phone satellites, with proton engines firing off into space. However, 1 cell phone satellite is apparently worth a gagillion dollars / per month, in today’s day and age… WHICH I MIGHT ADD, if it were a choice between spending your whole life slaving away at Taco Bell… or alternatively building one space satellite, then you’d probably choose to build one space satellite, right? And I bet a lot of people could build that satellite, if they were given the proper tools.
So….. long story short……
How often do people even wonder…….. “why is it legal…. to advertise across the country?” People complain about, “jobs,” but why do people derive profit’s from someone else’s labor 1,500 miles away, in the first place? If, “jobs,” is really the problem…. then wouldn’t eliminating inter-state commerce, solve the job’s dilemma? Because by simply forbidding companies from advertising in foreign places, or forbidding companies from controlling markets over; 200, 500, or 5000 miles away…… you could essentially create thousands and thousands of local jobs…. In turn, that could all be done with the negative consequence of only eliminating the need for 3-4 dozen executives, who run entire cities from foreign markets, in hundreds of markets, thousands of miles away…. Specifically, Warren Buffett’s friends…. in the board rooms of all of those companies, would lose their jobs to local community members. I think Susan Desmond Hellman is on the board of like 4 different Fortune 500 companies, the last time that I checked………
BECAUSE IF REPUBLICANS REALLY CARED ABOUT JOBS…. then we’d be talking about limiting….. major companies…… not expanding them to compete abroad……… or allowing one person like Warren Buffet to run all of NYC, from 1200 miles away, in Iowa…… Because if those changes were made…. then maybe other things would change, as well…. Furthermore, this could all be done as opposed to a situation like today, where these people just play stupid and act like, “o Detroit is just a city where you have to work at Wendy’s.”
(For-d acres……. this family does nothing but take from this state.)
-William Larsen, Founder of Civilians News